Storytelling is a very powerful tool, one that can be used in organizations everywhere. The ways in which storytelling can help smooth integrations, transitions and changes within an organisation are unlimited. Storytelling is all about moving people emotionally whether it is so that they remember an important piece of information, adhere to an organisational value or behave in a certain desirable way.

SMEs are not that easy to come by. In a time when information is so easily accessed, everybody can find out the basics of any topic – since most of them also have a ‘for dummies’ version targeted at those who really don’t have the first clue about a subject. Those who take the time and put in the effort to know more, to understand intricate workings and gather an extensive experience in a certain field are very valuable and should be treated as such.

There may be several causes that lead to low interest in all the e-learning material that is available but the most common one is the design. So much effort goes into making sure the LMS has all the features that the L&D, HR and Financial departments want that not enough attention is given to the most important party at the table: the end user. They are the center around which it should all be evolving and not the other way around.

I have been a corporate trainer for over a decade and in my personal experience, teaching adults is more science than anything else. Same goes for e-learning. I suppose that as long as there is ‘the art of living”, “the art of baking the perfect muffin” and even “the art of electronics’, there is room on the bookshelf for “the art of training”. As long as inside you find the hard cold facts of how to do it.